A talented New Zealand TV producer’s move across the ocean sparked an inspiring entrepreneurial journey. David Calderwood, Founder of Euro-Pacific Digital Media, shares how authentic relationships and a rich family legacy fueled his business success.
David’s entrepreneurial roots run deep—from his great-grandfather’s 1850s photography studio to his parents’ hat-making business. Starting in New Zealand’s TV industry, his marketing degree and production skills paved the way for greater achievements.
Meeting American producer Lisa was a turning point. After relocating to the U.S., David’s company secured a major client, SmithKline Beecham, coordinating shoots worldwide. This success established Euro-Pacific as a leading digital media firm in America.
David discusses unique staffing challenges—managing crews and balancing freelancers with full-time staff. Over an 18-year partnership with Lisa, he navigated these complexities while growing the business.
Now, David is pivoting toward white-label services and reducing hands-on production, a strategic move to leverage his expertise and sustain growth. His story shows that aligning business with authentic values leads to lasting success.
Key Takeaways:
- Entrepreneurial heritage: How family history inspired David’s journey.
- Love’s impact: The role of personal relationships in business growth.
- Industry insights: Handling production staffing and operational challenges.
- Smart pivots: Evolving business models for sustainability.